Dubai Adtech JustAd Raises $5 Million for International Expansion
The startup will use the funding to expand into new markets and strengthen its AI-powered advertising and financing platform.
Dubai-based advertising technology startup JustAd has raised $5 million from angel investor Emad Juma to support international expansion and further develop its AI-powered marketing operating system.
The platform allows businesses to plan, launch and monitor campaigns across Meta, TikTok, Snapchat and Google Ads from a single interface. Its tools include AI-powered analytics, return-on-investment tracking, product catalogue integrations and consolidated reporting across multiple advertising channels.
JustAd also offers an Advertise Now, Pay Later model that lets businesses run campaigns immediately and spread payments over instalments of up to 12 months. The financing product is aimed primarily at small and medium-sized businesses facing uneven cash flows and is delivered through approved advertising accounts managed by authorised agencies.
The new funding will go towards local sales and customer support teams, product adaptations for individual markets, deeper partnerships with major advertising platforms and further AI development. JustAd expects to begin onboarding customers in new markets in early 2027, although it has not yet disclosed which countries are included in the first phase of expansion.
