Sunday April 14th, 2024
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Dubai-Based Podcast Platform Podeo Partners With Messaging Giant imo

The partnership enables Podeo to expand its reach to imo’s 200 million active users in 170 countries and 62 languages.

John Bichara

Dubai-Based Podcast Platform Podeo Partners With Messaging Giant imo

Podeo, a leading podcast platform in the MENA region based in Dubai, has formed a partnership with imo, a global messaging giant, expanding its reach to 170 countries and in 62 languages.

This collaboration marks a milestone in regional podcast distribution as Podeo's hosted podcasts are integrated into imo's popular Voice section, providing podcasters with access to an engaged audience of 200 million active users. This partnership adds imo to Podeo's roster of distribution channels, including Apple, Spotify and Anghami, offering creators a way to tap into a global audience without any migration fees or downtime.

“Our long-term partnership with imo is a testament to our unwavering commitment to champion the growth and visibility of podcasts,” Stefano Fallaha, CEO & Founder of Podeo, tells StartupScene. “This partnership is rocket fuel for podcast discovery, making Podeo the new benchmark for podcast reach in the global industry.”

Podeo is experiencing a surge in migrations from other hosting services like Anchor and Omny, driven by its exclusive distribution partnerships and user-friendly platform. imo's global platform, with its extensive reach and multilingual support, aligns with Podeo's mission to amplify audio content.

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