Al-Hilal FC and PUMA Debut New Season Kits Celebrating Saudi Heritage

PUMA Middle East has revealed the new 2024-2025 kits for Saudi Arabia's Al-Hilal FC. The collection, featuring home and away kits, launched on July 23rd, with a third kit set to debut later in August. Designed to embody the club’s rich heritage and the striking landscapes of Saudi Arabia, the kits showcase three iconic shades of blue for home and a light grey for away, symbolising unity and the region's natural beauty.

The kits incorporate PUMA’s cutting-edge ULTRAWEAVE fabric, offering breathability, flexibility, and lightweight comfort. The Authentic jerseys, worn by star players like Neymar Jr. and Salem Al-Dawsari, feature a 4-way stretch design and dryCELL technology to manage moisture, ensuring peak performance. The Replica jerseys, available to fans, also prioritise comfort with dryCELL technology and are crafted from recycled polyester, aligning with PUMA's sustainability efforts.

“We are always thrilled to work on different initiatives and releases with Al-Hilal FC,” Taner Seyis, Managing Director of PUMA Middle East, tells SceneStyled. “This partnership allows us to collaborate, innovate further, and highlight our brand’s commitment to advancing sports with the region’s leading club, within a market that has a thriving passion for sports and a deep sense of national pride.”

Al-Hilal FC Chairman Fahad bin Nafil adds, “Our partnership with PUMA continues to bring exciting and innovative initiatives to the football club as we work together to elevate sports culture to new heights in the Kingdom, with Al-Hilal at the forefront.” he tells SceneStyled.

The new kits are available at PUMA stores, PUMA.com, the Al-Hilal store, Blu store, and select retailers, marking the start of an exciting season for Al-Hilal FC and its fans.