Emirates Turns Its Amenity Kits Into a Tribute to Endangered Wildlife

Emirates has launched a new collection of onboard amenity kits designed to raise awareness around endangered species, rolling out this December across long-haul flights worldwide.
Created in partnership with United for Wildlife, the reusable pouches are made using bio-based materials, including cactus, and feature hand-drawn illustrations inspired by four natural habitats: sea, sky, forest, and desert. Each kit includes a story card highlighting a threatened species—from Arabian oryx and gazelles to green sea turtles, pangolins, and peregrine falcons—offering travellers a quiet moment of reflection mid-journey.
Passengers can further explore the conservation stories behind the initiative through 'Guardians,' a documentary series available on Emirates’ inflight entertainment system, which follows wildlife rangers and conservationists working on the frontlines.
The initiative forms part of Emirates’ broader Environmental Sustainability Framework and its ongoing commitment to combating illegal wildlife trade—reinforcing how even small, thoughtful design choices onboard can carry cultural and environmental significance far beyond the flight.