Kuwaiti Tailoring App MASAHA Secures Seed Backing at $1.5M Valuation

In one of the region’s most underserved traditional industries, Kuwait-founded MASAHA — the digital tailoring platform owned by parent company Trendle — has completed its second seed funding round at a $1.5 million valuation. The round was led by Fifty Studios Holding with participation from angel investors, supported by legal counsel from the law office of Yaqoub Al-Sane.

Established in 2022 by Faisal Al-Qarnous and Bader Aburezq, MASAHA aims to modernise the tailoring sector through AI-enabled tools that streamline measurement, ordering, and workflow automation for both customers and tailors.

The company unveiled a fully redesigned version of its application at the Nexus Conference, highlighting a renewed focus on user experience and previewing upcoming AI-powered features intended to enhance the tailoring ecosystem.

MASAHA’s growth plans include operational scaling and entry into new Gulf markets, with expansion into additional GCC countries expected between 2026 and 2027.