NoiseBreakdown: Omar Keif | Ziad Zaza - Sama3 Akhina

The best thing you can let a producer do is, as the memes say, “Let them cook”. And that’s exactly what we did here - and not only have we let them cook, we’ve even got you the recipe. We got some of the region’s best producers to talk about how some of their most popular tracks were made, both sonically and conceptually, as part of our new producer video series ‘هندسة عكسية’. Here, we let the producers behind some of our favourite hip-hop tracks take centre stage and unravel their methodology in crafting certifiable rap bangers.

Our inaugural episode features one insane, adrenaline-infused rage cut by none other than Omar Keif: ‘Sama3 Akhina’ ft. Ziad Zaza. The producer behind this modern classic delves into the creation of the track and how the beat was coincidentally acquired by Ziad Zaza. The producer breaks down the beat in bits, discussing his sound selection process and melody-driven approach.