Lebanon's Ejjeh 1926 Spent a Century Crafting Suits With Character

The process of dressing for a grand occasion is universally considered one of the more difficult tasks in life. You want to wear something that’s flattering, but not doing too much, something that reflects who you are, but doesn’t give too much away. It’s a delicate balance that involves at least three group chat consultations and an entire wardrobe fleshed out on your bedroom floor. You can imagine the challenge posed ahead of Ejjeh 1926 designer and creative director Amer Ejjeh when he was asked to provide outfits for all of the bachelors on Netflix reality show Love Is Blind Habibi.

“We produce our suits according to each gentleman’s character,” Ejjeh tells Scene Styled, “His lifestyle dictates what fabric and cut we use.”

Ejjeh’s family has been in the tailoring business since 1926, dressing Lebanon’s finest and gradually expanding their expertise globally. Their designs are majorly inspired by both the people they are made for and the environment surrounding them. “Lebanon has different facets that make it special,” tells us Ejjeh, “from the sea to the mountains to the valleys. One that sticks out in my head is beloved singer Fayrouz, who inspired the creation of the Fayrouz lapel, which has now become a classic.”

With nearly a century of experience in the menswear industry, they’ve become delicately attuned to the process of building suits with character, and then changing them as clients change. On a show where personal and physical transformation is inevitable like Love Is Blind Habibi, this skill came particularly useful - especially when one of the suitors’ figure changed days from his big reveal - a hurdle Ejjeh was able to overcome in a matter of hours.