Belal Hassan is a rising stylist and art director in Egypt’s fashion scene, carving out his niche as a stylist with an eye for detail and flair. Over the years, he’s styled a range of Egyptian brands that include Cielo Denim, Nada Sroor Jewellery, Vivian Moawad, Soter, Six Figures and Rbah Collective, showcasing his knack for local fashion and tastes. Most recently, he also styled Egyptian artist Abo El Anwar for his EP ‘Saheb El Sa’ada’.

Drawn to the world of style early on, he started his journey working with global brands like LC Waikiki and Zara five years ago, where he honed his craft. It was there he discovered his love for curating outfits, and the thrill of creating looks that express personality. “Styling is all about freedom- freedom to experiment, to explore new ideas, and to see how fashion can transform,” Hassan tells Scene Styled.

For a curated edit deriving from Old Cairo’s heritage with a contemporary twist, there’s no better match for the job.

Look One | Old Meets New

“This look is inspired by the streets of Old Cairo, so what better match than this Amina K piece?” Hassan explains. “I wanted to give it a modern edge by mixing in sharp pieces from brands like Balenciaga and Balmain.”

Amina K. | Full Circle Jacket

Balenciaga | Pleated Skirt in Black

Balmain | Stretch Knit Skye Ankle Boots with Monogram

Maison Alaia | Boucles D'oreilles

Joseph Fashion | Silk Stretch High Neck Top

Look Two | An Ode to the Pharaohs

“Ancient Egypt is such a significant part of our heritage, so I immediately thought of Azza Fahmy and Okhtein,” he tells SceneStyled. “To ground the look, I added elements such as wool and leather sandals.”

Azza Fahmy | Mamluki Kaf Necklace

Azza Fahmy | Filigree Kaf Ring

LOEWE | Tailored Jacket in Wool

Dolce&Gabbana | Flared Wool Gabardine Pants in Black

Yves Saint Laurent | La Scandale Sandals in Patent Leather

Okhtein | Bangle Clutch

Look Three | A Tribute to the Tarboush

“It’s time to bring the tarboush back. I wanted to balance this underrated piece of our heritage with the abaya, adding contemporary accessories to the mix.” Tarboush from Khan el-Khalili Street

13909 | Leah White Abaya

Valentino | Mary-Jane Ballerina

Max Mara | Ninfa White

The Row | Tommy Top in White

Jude Benhalim | Cliff Earcap & Floway Ring

Valentino | Vlogo Shiny Calfskin Belt

Look Four | The Belly-Dancer Badla, But Make it Fashion

“The belly dancing chain is such a powerful symbol of our culture, and I wanted to bring it into a modern context, offsetting it with very sleek pieces,” he says. “For a polished finish, I would pair this with a slicked-back ponytail hairstyle.”

Belly Dance Waist Chain from Al-Muizz li-Din Allah Street