Monochrome Monday: The Tobacco Brown Edition

For years, brown has been relegated to the sidelines of fashion, seen more as a practical, neutral tone than a bold sartorial statement. Yet, in recent seasons, this once-overlooked colour has made a powerful comeback, reshaping the industry both regionally and globally.

The growing embrace of brown signals a significant shift in consumer preferences and the creative direction of leading brands. Where beige and tan once reigned supreme as the go-to neutrals, shades of brown - from rich chocolate to camel - are now commanding the spotlight. 

Designers are responding in kind, incorporating brown into their collections with increasing frequency and creativity. From head-to-toe monochrome brown looks to strategic pops of the hue accenting otherwise neutral palettes, brown has become a versatile tool in the hands of the industry's most influential creatives. 

This week's Monochrome takes a cue from this hue, exploring the multifaceted world of Tobacco Brown as we unveil the latest fashion must-haves from regional labels.