Rijal Almaa Coffee Festival Generates USD 101,300 in Just Four Days
More than 30 farmers had the opportunity to showcase their coffee products, particularly premium Arabic coffee.
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The second Rijal Almaa Coffee Festival in Asir has seen 5,945 kg of coffee sold over the course of four days, generating USD 101,300 or SAR 380,000.
More than 30 farmers had the opportunity to showcase their coffee products, particularly premium Arabic coffee. In addition, 38 exhibitors, including cottage industry families and artisans, highlighted a blend of traditional and modern farming methods. The festival also displayed the rich, centuries-old coffee traditions of Asir, where coffee trees can be over 200 years old.
Currently, the governorate of Asir boasts around 286 farms, with 93,082 coffee trees and 63,328 fruit-bearing trees, producing approximately 33,216 kg of coffee annually.