Etaf Reclaims Her Inner Peace on Khaleeji Pop Track ‘Rooh’
The Kuwaiti singer-songwriter depart from the mischievous social commentaries of their earlier releases for a more playful, lighthearted take on breakup songs.
Since emerging on the scene, Kuwaiti singer-songwriter Etaf has challenged the status quo with a playful, pop-leaning sound that fearlessly tackles sexism, gender discrimination, and societal expectations. Their sharp, unapologetic perspective has helped them carve out a distinct space within London's increasingly crowded wave of Arab diaspora artists.
On their latest release, 'Rooh', Etaf further hones their confrontational songwriting style while maintaining the nonchalant attitude that has become a hallmark of their work. This time, however, they turn inward, swapping social commentary for a refreshingly lighthearted take on heartbreak.
Built around an infectious Khaleeji pop backbone, 'Rooh' blends Bandari-inspired rhythms and traditional Arab instrumentation with buoyant synth work. Lyrically, Etaf delivers cutting observations in their native Kuwaiti dialect, reflecting on a relationship that has run its course. Rather than dwelling on loss, the artist approaches the breakup with confidence, sharp wit and optimism, bidding farewell to a love that no longer serves them and choosing peace over heartache.
The accompanying music video mirrors the song's carefree spirit, following Etaf as they reclaim the simple pleasures of solitude, playing billiards, gathering around card games, and even vibing at the gym. Together, these snapshots underscore a renewed sense of independence, suggesting that moving on can be as liberating as it is bittersweet.
