Yemeni-Emirati Singer Balqees Fathi Fronts Messika’s Ramadan Campaign
As the 1st Middle Eastern woman to join Messika’s circle of muses, Balqees returns for the campaign, ‘Connecting Light & Sound.’
Building on her role as the first Middle Eastern woman to join luxury French jeweller Messika’s circle of muses, Yemeni-Emirati Balqees Fathi returns for the Maison’s Ramadan 2025 campaign, ‘Connecting Light and Sound,’ inspired by the rhythms of Ramadan nights.
Set against an endless desert backdrop, the campaign highlights Messika’s latest collection, with pieces handpicked by Artistic Director Valérie Messika to complement Balqees’s presence. The selection includes the Imperial Move choker, the Move pavé tie necklace, and the Messika Care(s) green cord bracelet—each reflecting the Maison’s signature Move motif, where floating diamonds glide within sculptural gold frames—modern yet timeless.
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