Chinese Tourism to Egypt Sees 63% Increase in 2024

Chinese tourism to Egypt experienced a 63% increase in 2024, with nearly 300,000 visitors exploring the country’s cultural heritage and iconic landmarks.

To enhance the experience for Chinese tourists, the Egyptian Tourism Authority introduced initiatives including Chinese-language signage, cuisine options at hotels, and a growing number of Chinese-speaking guides. The Egyptian Tourism Authority also launched joint marketing campaigns and tailored experiences to attract more travelers, with a long-term goal of welcoming 3 million Chinese tourists annually by 2028.

Social media platforms such as China’s RedNote have amplified Egypt’s appeal, showcasing the grandeur of its ancient sites.

Overall, Egypt welcomed 15.7 million visitors in 2024, a record-breaking figure contributing to the nation's goal of attracting 18 million visitors by the end of 2025.