Tree Digital Launches Saudi Arabia’s First Digital Pet Insurance

Tree Digital Insurance Agency has launched the Kingdom’s first pet insurance product. As the only pet insurance product licensed by the Insurance Authority, Tree’s offering provides comprehensive coverage for cats and dogs. This includes financial protection for veterinary care, surgeries, medications, and more. The launch is a milestone for Tree as it seeks to address market gaps with customer-centric, digital solutions.

“Today’s launch of Pet Insurance marks a pivotal moment in the evolution of Saudi Arabia’s insurance sector,” said Preeti Mundhra, a member of Tree’s executive management. “As the first digital insurance agency in the Kingdom, we are committed to driving digital transformation and meeting our customers' unique needs.”

The Insurance Authority’s support was crucial in bringing this product to market. By lifting regulatory restrictions and granting Tree a perpetual license, the IA has demonstrated its commitment to fostering innovation and diversifying the private sector.