Azza Fahmy Jewellery Expands Space in London’s Burlington Arcade

Azza Fahmy Jewellery is relocating to a larger unit in London’s Burlington Arcade, expanding its presence among Mayfair’s independent luxury retailers.

Known for its intricate designs rooted in Arab and Ottoman craft traditions, the Egyptian brand has spent the last decade carving out a place among Mayfair’s more understated luxury names. The upgraded space, set to open this spring, offers Fahmy a broader canvas to showcase work that blends historic references with contemporary design.

This London expansion follows the opening of a boutique in Riyadh in September 2024, which marked the brand's first permanent presence in Saudi Arabia.

Founded by Azza Fahmy in 1969, the brand has built a following among those looking beyond seasonal trends for something more deliberate: hand-chased silver, filigree gold, and Arabic calligraphy woven into wearable objects.