Palestinian-founded, Paris-built luxury label Benzene has just dropped its winter collection.

To mark the release, and in the spirit of the African Cup of Nations buzz, the label curated a three-day pop-up in Marrakesh filled with music, community, and cross-regional talent orbiting the drop. It kicked off with a secret-location party with Boukan Records, tapping into electronic and experimental frequencies alongside Keep Hush, before moving into a two-day showroom at The Plug Gallery.

Scene Styled teamed up with Benzene to spotlight their new Winter collection in a styling collab with Moroccan stylist Iman Chliha. As she shares with Scene Styled, her approach to styling the collection is all about “balancing tradition and modernity without needing to separate the two.” Using layering as her approach, she mixes mostly thrifted and vintage pieces with Benzene staples.

To show the versatility of the collection, it was important for Chilha for the looks “to feel flexible and adaptable, transforming depending on what they’re paired with and who is wearing them.” But the connecting thread across all four looks was the color red, “representing strength, presence, and heritage.”

To show off the collection’s versatility, Chliha wanted the looks to “feel flexible and adaptable, changing depending on what they’re styled with and who’s wearing them.” The one bold thread running through all four? The colour red: a punchy symbol of “strength, presence, and heritage” for Chilha.

Look 1:

“I incorporated cultural garments that are personal to me, like a traditional Moroccan shirt and a classic tarbush, treating them as everyday pieces rather than symbolic ones.”Benzene: Zip up hoodie, Sweat pants
Morocco jersey - Moroccan market
Red boot - Iman’s Mom Vintage
Tarboush - Thrifted in Turkey

Look 2:

“Layering was key throughout the process, mixing streetwear with traditional elements in a way that feels natural and personal.”
Benzene: Crew neck
Gingham shirt - Thrifted at Humana, EHR
Green pants - Thrifted at Humana
Black babouch - Moroccan market
Black belt - Thrifted at Humana
NY hat - Thrifted at Vinted
Black scarf - Iman’s mom vintage

Look 3:

“Many of my references come from traditional silhouettes and garments seen in Arab cinema and visual culture, which I reinterpret in a contemporary way.”
Benzene: Gaddafi shirt
Skirt - Thrifted at Humana
Stripes shirt - Thrifted at Humana
Leather gilet - Thrifted at Flamingos
Black belt - Thrifted at Humana
Black boots - Dr Martens
Kufi hat - Moroccan market

Look 4:

“I focused on keeping the silhouettes comfortable while still giving them attitude and confidence through styling.”
Benzene: Swords hoodie, Sweat pants
Silver belt - Iman's mom vintage
Checkered skirt - Thrifted at Humana
Black scarf - Iman's mom vintage
Jewelry and accessories - Thrifted