Official Eid Al Etihad Team Opens Call for Merchandise Designs
An open call has been announced for artists, designers, and businesses to create sustainable merchandise for the 54th Eid Al Etihad, celebrating heritage, unity, and community across the UAE.

The official Eid Al Etihad team has opened applications for artists, designers, creative businesses, and manufacturers across the UAE to contribute merchandise for the country’s 54th Eid Al Etihad celebrations. The initiative marks the anniversary of the UAE’s union on December 2nd, 1971, and is intended to showcase national heritage while engaging the creative community.
In line with the Year of Community, submissions are expected to reflect themes of identity, heritage, and unity, while prioritising sustainability. Organisers noted that the merchandise should function as more than simple products, instead offering tokens that capture national pride and optimism for the future.
Selected designs will be produced and distributed during this year’s official celebrations. Applications are now open until October 17th through the initiative’s official website and social media channels.
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