Slow Supply is Feeding Cairo's Nightlife With New York Sourdough Pizza

The music is bumping, your favorite DJ just took the stage, and the sun is setting right behind the booth, casting an orange Cairene glow over the the crowd—and the pizza in your hands. Slow Supply is at the party tonight, and have made their New York-style sourdough key to the lineup.

This is how co-founders Ismail Sherif and Kareem El Kady started their catering business back in April 2025—by slowing down the fast-paced, scale-driven food industry with a concept born organically from its environment. Pizza is the easiest thing to eat at a party and to share with your friends, they figured. And let's face it, at the end of the day, all a party needs is good music, high energy, and the best pizza you can get.“The idea came together through pop-ups and collaborations, showing up in spaces where food isn’t the main character, just part of the culture,” Sherif told SceneEats. “Being around music, markets, and creative spaces felt more aligned with how people actually eat.”

Slow Supply rolled out across summer concerts, thrift shops, and under red fluorescent lights, between crowds of sun-kissed friends and in conversations across the counter that surrounded their outdoor kitchen booth. In the middle, the chefs put on a show—rolling the sourdough, topping it with tomato sauce, and sprinkling it with cheese, before sliding it into the oven. On the other side of the serving counter, people stretched their arms out with empty paper plates, and left with a piping hot slice of margherita, pepperoni, or truffle. “We keep the pizza simple on purpose,” Sherif said. “It’s New York–style in structure, thin, straightforward, and easy to eat in real settings, not something that needs a sit-down table.”

Slow Supply doesn’t want to do “too much,” he added. Delicious pizza is about perfecting the simplest ingredients with consistency. The choice of sourdough is absolutely intentional, which they chose for how it holds up well throughout the night, and is a light, easily digestible meal.When the fall came around, Slow Supply introduced their pizza to the season’s inaugural Cairo Flea Market in Zamalek. The next month, they cheffed up at Palm Hills October Food Market. And when winter rolled around, Slow Supply dished out slices at the Shababco Music Festival in Tanza.

They haven’t been around for long, but Slow Supply is ready to grow as a brand and community—without diluting their core mission of elevating the culture in any space they’re a part of. “Slow Supply isn’t built around one setup or one moment,” Sherif said. “It’s built around the people behind it. When you focus on the team and the culture you’re creating together, it becomes harder to erase the vision.”