IFPI ‘25 Global Music Report: MENA Has Fastest Growing Music Market
A rapidly expanding market, a surge in streaming, and a new wave of regional stars.
The Middle East & North Africa (MENA) is officially the fastest-growing music market in the world, with revenues soaring by 22.8% in 2024, according to IFPI’s latest Global Music Report. This marks the second time in three years that MENA has led global growth, highlighting the region’s increasing influence on the international music landscape.
Streaming continues to fuel this rise, accounting for 99.5% of total industry revenues. Subscription-based platforms like Spotify and YouTube have seen significant growth, while local giant Anghami remains a key player in shaping the region’s listening habits.
“It is exciting to see MENA become the fastest growing region in the world for recorded music for the second time in three years” said IFPI’s MENA Regional Director Rawan Al-Dabbas, “The music market in MENA continues to evolve in exciting ways, all underpinned by the work and investment of record companies.?
The report also underscores the dominance of regional artists. Amr Diab, Ayed, and Tamer Ashour led The Official MENA Chart, with tracks that defined the year. Tamer Ashour’s “Haygeley Mwgoa3” held the #1 spot for 13 weeks, while Ayed’s “Lammah” spent 12 consecutive weeks at the top. Meanwhile, Amr Diab continued his reign with 11 songs in the year’s Top 20, reaffirming his position as a regional icon.
MENA’s music industry outpaced global growth trends, surpassing Latin America (+22.5%) and Sub-Saharan Africa (+22.6%). While North America, Europe, and Asia posted more modest gains, MENA’s rapid acceleration signals a shifting power dynamic, with local markets playing a bigger role in shaping the future of global music consumption.
For the full report head to globalmusicreport.ifpi.org/
